THE ULTIMATE INTERIOR TREND GUIDELINES FOR 2023.
In conversation with Lucy Mather, Arighi Bianchi - Head of Communications and Online Accessories Buyer.
“Interior design trends for 23/24 are vast and varied. There are some new colours, textures and new materials, but most importantly, there are new moods… trends in the UK are very much being driven by comfort, warmth and mindset; making a house a home."
“Whilst we continue to see more ‘sophisticated’ design in 2023, spurred by the abundance of inspiration and styling tips accessible via our screens, some existing trends are here to stay (blame three years of living through a pandemic). Biophilic design continues to take new forms within homes, nature, organic shapes, retro curves and a spa-like sense of serenity are still being craved going into 23/24.”
1: '2023 trends are being driven the luxury of comfort and organic warmth'
“Fashion has seen a huge shift in the definition of ‘luxury’ from formal to casual, where luxury and athletic wear merge. As a result, more and more luxury brands are expanding their athleisure collections. Even Victoria Beckham has a tracksuit maxi dress in her current collection; whilst the popularity of Kim Kardashian’s Skims brand shows that people are willing to pay a premium for loungewear. And the concept of luxury as comfort is increasingly shifting from fashion and into interior trends.
“Creating a luxurious home is now about tactile relaxed fabrics, matched with curved, cocooning furniture and layering. This is evident with trending materials and colour choices. Sofas are ‘oversized’, bed heads are pillow-like and fabrics such as boucle – a trend that began to take hold in 2022 – continues across all types of furniture from dining chairs to sofas, snuggler chairs and accessories. In home furnishings we’re lusting after tactility and soft luxury fabrics.”
Our Bethany and Bellano sofas are perfect examples of 2023 trends which are here to stay involving the ultimate textures and luxury look to update your home.
2: 'The Sensory Home – trends are being driven by mood boosting must-haves'
“In a world that feels like it’s constantly changing, there’s nothing like being able to come home to a tranquil space that grounds you and allows you to totally unwind. In 2023, there will be an even greater shift towards mindfulness and how we can incorporate this into our lives through homes and spaces that we inhabit, not just our bathrooms as we saw in 21/22. Meditative materials; such as natural stones, wood and plaster are coming to the fore here which help create a serene place to cook and live in, a mood that is almost calm and secluded."
3: Go big and bold Dopamine decorating
“Alongside maximalism, trend-focused consumers are turning to dopamine colours to brighten up their outlook. The idea of dopamine decorating has been a buzzword for the past 12 months, but this desire to add fun and energy into our interiors is very much here to stay. It’s not just smaller soft furnishings that are being given a colourful makeover, homeowners are demanding an injection of colour from their larger pieces too. We will see more people opt for dramatic colours in large pieces such as sofas and beds."
4: Global Styling … international influences bring eclecticism and individualism
“International influence is back, instead of travelling abroad for a dose of escapism, it’s as easy as walking into a room. Pieces that don’t just accent a space but create one, a sensory journey of colour and emotion whilst remaining effortlessly chic.
“Achieving this look is about pooling signature styles and pattern motifs from countries around the world and either mixing just one or two together or in abundance for a maxi and multi-layered approach.
“The globally inspired look has been seen across interior styling tips for a while but with the focus of creating home environments with things we love, global influences in our homes are still trending.
5: Hybrid Homes 2.0
“Never before have our homes taken on so many guises – from office to gym to entertainment space to wellness retreat, there is no going back on how our homes have evolved over the past three years. In fact, now is the time to solidify this change. Rising fuel costs, train strikes and a continued appetite for and acceptance that hybrid working is here to stay, mean that in 2023 it will finally be time to make those changes permanent by replacing make-shift office set ups and re-evaluating work and living spaces. Similarly, the rising cost of going out has meant that we are retreating back to our homes for entertaining too. Dinner parties, cocktail parties, film nights, etc are all on the up as we recreate leisure experience at home.
“Since the pandemic there has also been an increased focus on physical wellness spaces within the home, whether this be stretching spaces, steam rooms or gyms, embracing the more traditional principles such as aspect, light, volume and materiality.
6: Trending on TikTok: real homes over show homes are bringing new trends
“It’s not just interior-led content which is shaping home styling trends. Fashion and beauty content creators are also influencing our homes as followers absorb every aspect of their lives.
“Thanks to the rise of beauty tutorials on TikTok, dressing tables are making a comeback – we are predicting this will be a key bedroom trend in 2023. With a 1920’s style design that taps in to another growing TikTok trend – the vintage aesthetic; our Lily bedroom range, in particular, is in huge demand with searches for this collection up 200% in the past six months. And what is driving sales? TikTok influencers. Vicky Pattison, Zara McDermott and a number of makeup artists have all featured this range in their content in recent months, bringing it to the attention of make-up brand Charlotte Tilbury who requested it for a shoot.”